BACHELOR OF SCIENCE IN BUSINESS ADMINISTRATION MAJOR IN MARKETING MANAGEMENT

BSHM Curriculum

Explore the subjects and academic requirements that make up the Bachelor of Science in Marketing Management program across the academic years and summer term.

PROGRAM STRUCTURE

Four years. Eight semesters.

The Bachelor of Science in Hospitality Management curriculum is organized into four academic years, with subjects organized by semester and summer term where applicable.

Each semester presents the subjects and corresponding units required for the program. Semester totals and yearly totals are automatically calculated from the curriculum data.

Subjects & Units

View the subjects and corresponding academic units for each semester of the Bachelor of Science in Hospitality Management program.

YEAR 01

First Year

YEAR TOTAL 49 Units
01

First Semester

23 UNITS
SUBJECT UNITS
Understanding the Self 3
Mathematics in the Modern World 3
Diskurso sa Filipino 3
Physical Activity Towards Health and Fitness (PATH-FIT I) 2
Civic Welfare Training Service 1 3
Our Response to God's Love 3
Macro Perspective of Tourism and Hospitality 3
Risk Management as Applied to Safety, Security, and Sanitation 3
02

Second Semester

26 UNITS
SUBJECT UNITS
The Contemporary World 3
Readings in Philippine History 3
Filipino sa Iba't Ibang Disiplina 3
Fitness Exercise (PATH-FIT II) 2
Civic Welfare Training Service 2 3
Our Participation to Christian Vocation 3
Philippine Tourism, Geography, and Culture 3
Micro Perspective of Tourism and Hospitality 3
Kitchen Essentials & Basic Food Preparation 3
YEAR 02

Second Year

YEAR TOTAL 52 Units
01

First Semester

26 UNITS
SUBJECT UNITS
Purposive Communication 3
Art Appreciation 3
Sosyedad at Literatura/Panitikan Panlipunan 3
Physical Activity Towards Health and Fitness (PATH-FIT III) 2
Discernment to Christian Life 3
Quality Service Management in Tourism & Hospitality 3
Applied Business Tools & Technologies (GDS) w/ lab 3
Fundamentals of Food Service Operations 3
Bread and Pastry Production 3
02

Second Semester

26 UNITS
SUBJECT UNITS
Life and Works of Rizal 3
Science, Technology and Society 3
Ethics 3
Physical Activity Towards Health and Fitness (PATH-FIT IV) 2
Our Commitment to God and Neighbor 3
Fundamentals in Lodging Operation 3
Supply Chain Management in Hospitality Industry 3
Asian Cuisine 3
Bar & Beverage Management 3
YEAR 03

Third Year

YEAR TOTAL 39 Units
01

First Semester

21 UNITS
SUBJECT UNITS
Professional Development & Applied Ethics 3
Tourism and Hospitality Marketing 3
Foreign Language 1 3
Ergonomics & Facilities Planning for Hospitality Industry 3
Operations Management in Tourism & Hospitality Industry 3
Food Styling and Design 3
Culinary Nutrition 3
02

Second Semester

18 UNITS
SUBJECT UNITS
Legal Aspects in Tourism and Hospitality 3
Multicultural Diversity in Workplace for the Tourism Professional 3
Research in Tourism 1 3
Foreign Language 2 3
Strategic Management in Tourism and Hospitality Industry 3
Catering Management 3
YEAR 04

Fourth Year

YEAR TOTAL 18 Units
01

First Semester

12 UNITS
SUBJECT UNITS
Entrepreneurship in Tourism and Hospitality Industry 3
Research in Tourism 2 3
Introduction to Meetings, Incentives, Conferences, Events Management 3
Recreational and Leisure Management 3
02

Second Semester

6 UNITS
SUBJECT UNITS
On the Job Training (600 hours) 6
COMPLETE PROGRAM

Total Program Units

TOTAL UNITS 158